The long wait was finally over. The hugely popular Swedish music streaming service Spotify has finally arrived in Pakistan. The company officially announced it on social media handlers.
Spotify plans to launch more than 80 new markets including Pakistan, Bangladesh, Nigeria, and others. Once the streaming service is launched in this new market, it will be available to more than one billion people worldwide.
Last year, Spotify created an official Instagram account for Pakistan, which was also confirmed immediately. This has caused a lot of excitement and speculation, but so far we haven’t seen an official announcement. The Spotify Pakistan Instagram account also ended up posting the same news on its page.
Spotify said in a blog post:
“Listeners enjoy Spotify because we introduce them to music to fall in love with—including music they might not have found otherwise. In fact, Spotify drives 16 billion artist discoveries every month, meaning 16 billion times a month, fans listen to an artist they have never heard before on Spotify. We’re proud of that and are actively refining our algorithms to enable even more fan discoveries of new artists each month”Spotify said