Friday, December 9, 2022

In 2021, TikTok surpassed Google in traffic, demonstrating its exponential rise

Cloudflare’s rating shows TikTok surpassed Google in traffic this year. From February until August, the app has held the top rank. A viral epidemic has boosted TikTok asia usage. Cloudflare says TikTok surpassed Google as the most popular website in 2021.

TikTok climbed to the top of Cloudfare’s 2021 Year In Review Internet Rankings in February. Until August, TikTok asia had the most steady internet traffic. In the same research in 2020, TikTok has ranked eighth, with Google atop the list.

TikTok, owned by the Chinese corporation ByteDance, joined with another popular app, Musical.ly, in August 2018. After the demise of popular 7-second video app Vine at the start of 2017, internet influencers moved to Musical.ly. The app exploded in popularity after TikTok and Musical.ly merged.

During the pandemic, TikTok exploded in popularity, as people of all ages flocked to the app usually reserved for youngsters. Statistica reports a 180 percent increase in usage among 15-25 year olds. In the first quarter of 2020, when COVID-19 began affecting many globally, TikTok received 315 million downloads, according to Tug Agency.

Sensor Tower data revealed in July that TikTok had been downloaded over three billion times, surpassing Facebook. As a result, the app has recently proposed opening ghost kitchens across the US.

The secret to TikTok’s success is its algorithm, which the business keeps private. According to a document published earlier this month, the app intentionally changes its For You Page to keep users interested.

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